This post is mainly for the information of new bloggers. The rest of us already know about it.
I have recently reduced the amount of time I spend blogging. Going from 4-5 posts a day down to 1 or 2 has given me lots more time to do other things that were being neglected in favour of writing and blogging.
Reaching a peak of over 800 views some days, my own blog was tying up a great deal of the day, mainly spent replying to comments on posts. Then I had to read and comment on the posts of bloggers that I follow.
Many new bloggers ask questions about why so few people read a post on their blogs. They write something, put it out there, and they are then disappointed when hardly anyone reads it, or engages with it.
My answer to them has always been that they have to keep providing content for people to read. I have often used the phrase ‘content is king’.
Now my recent experiment offers solid evidence of this theory.
After cutting back on posts, I saw daily views drop considerably. As that was my intention, it wasn’t an issue. Views were averaging less than 200 a day, with a peak ten days ago of 450, for two posts. This Monday, I was very late posting.
With nothing new to offer the readers, my views dropped to a dramatic low of just 47. After posting late, that jumped to 210 views by midnight.
There you have it, proof positive. Content is king.