It might not surprise you to find out that many films have been financial disasters, failing to recoup a fraction of the cost it took to make them. I haven’t seen all of them, but I have watched my share over the years. It is easy to see why some of them failed, but many of the biggest cinema disasters are actually excellent films. In this occasional series, I will be giving my own opinion about some of the cinema industry’s greatest flops.
The Cotton Club (1984)
This film made no impact at the box office, despite the presence of the big star, Richard Gere. It was also written by Mario Puzo of ‘Godfather’ fame, and directed by Francis Ford Coppola, who made ‘Apocalypse Now’, so the talent was lined up. Along with Gere, we got Bob Hoskins, Gregory Hines, Diane Lane, Lawrence Fishburne, Nicholas Cage, and Allen Garfield. At least the cast list looked promising.
Then there was the story. The Mob, A Harlem Club, famous gangsters, Jazz, great music and dancing. Add to that the faithful recreation of the club itself, and the feel of 1930s New York, and it had to be a winner. When it was released, the critics loved it, and it got nominated for a slew of awards. It won a Grammy for the soundtrack, but that was all.
But the public didn’t get it. They didn’t flock in their droves to see it, and they didn’t rush to buy the VHS tape of the film either. It had taken five years to make, and the notoriously over-spending Coppola had been lavishing in excess of $250,000 a DAY on the sets, costumes, and musical arrangements alone. As well as arguing with the studio, Coppola took money from Las Vegas hoodlums and international arms dealers to keep financing the project. Puzo was replaced as the screenwriter, and one of the investors was killed in an alleged drug gang hit, when he failed to pay them the promised return.
It all started to go wrong, very quickly.
The film grossed less than $26,000,000 worldwide, leaving the investors out of pocket by an estimated $77,000,000.
I went to see the film, and I actually really enjoyed it. It was not by any means a ‘great’ film, but I liked the period atmosphere, most of the acting, and all of the music.
Sadly, my entrance fee wasn’t enough to save it from being number 23 on the list of all-time film flops.